We are aware of how difficult it may be to identify the ideal experts for your company. We have compiled a list of the top 20 digital marketing experts to follow as a result. For the past few years, influencer marketing has steadily gained prominence. Research in growth marketing has demonstrated that when it comes to making purchasing decisions, customers nowadays are more likely to accept the opinions of prominent influencers than top celebrities.
Here are 20 experts to get familiar with in the field of digital marketing.
1. Erik Huberman
Erik Huberman is the founder and CEO of Hawke Media, one of the fastest-growing marketing consultancies in the United States. As a serial entrepreneur and marketing expert, Erik is a sought-after thought leader in the world of digital marketing, entrepreneurship, sales and business. He is the recipient of numerous honors and awards including Forbes “30 Under 30,” CSQ “40 Under 40,” Inc. Magazine’s “Top 25 Marketing Influencers,” and Best in Biz North America’s “Marketing Executive of the Year.”
2. Colin McGuire
Colin McGuire is a keynote speaker, author, and customer acquisition expert. As the CEO of Boomn, a DTC growth agency, McGuire has experience buying and partnering with companies to accelerate their success and growth strategies. Boomn essentially operates multiple e-commerce companies with one centralized team. From product fulfillment, forecasting, and customer service to content creation, marketing, and advertising, their team runs multiple brands completely in-house. As teamwork continues to lead to innovative ideas and the prevalence of e-commerce grows, his expertise makes him a must-see at speaking events.
3. Michael Brenner
Michael Brenner is one of the most reputed and globally-in-demand keynote speakers who is surrounded himself with a nice network of motivational speakers. He has also penned “The Content Formula” and is the CEO of Marketing Insider Group. Michael has excelled early in his career as a marketer in creating sales and marketing strategies for global brands like SAP and Nielsen, as well as for thriving startups. He specialized in executing content marketing programs for various industries. He is recognized by the Huffington Post as a Top Business Keynote Speaker and a top CMO influencer by Forbes.
4. Ann Handley
Ann Handley has been creating and managing digital content for many years now with the intent of building relationships for organizations and individuals. She is the author of the Wall Street Journal bestseller, “Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.” She is also the co-author of “Content Rules,” one of the best-selling books on content marketing. At present, Ann is the Chief Content Officer of Marketing Profs, a highly-ranked LinkedIn Influencer, a keynote speaker, an acclaimed writer and a mother.
5. John Hall
John Hall is a keynote speaker and author. As a top sales motivational speaker and virtual keynote speaker, John gets numerous invitations to speak at leading sales and social media platforms across the world. He is also a busy and in-demand motivational speaker and offers his motivational skills to numerous organizations across diverse business sectors. John has penned the best-seller “Top of Mind,” published by McGraw-Hill.
He was honored with the EY Entrepreneur of the Year Award for Best Emerging Company and was recognized as one of the Top 100 Visionaries of Business Journal. John finds mention in many leading publications as a top influencer, leader, and speaker. His weekly columns for Forbes and Inc. are extremely popular among readers. He has contributed to and continues to write for more than 50 online publications, including Inc., Harvard Business Review, Fortune, Fast Company, and Mashable.
6. Phil LaBoon
Phil LaBoon has had a wide list of achievements over his 20+ years– including becoming a #1 Amazon best-selling author for his book, Automate Your Income– in building and exiting out of several startups in different industries, such as e-commerce, affinity marketing, and real estate. In addition, he’s also generated over $100,000,000 in affiliate sales for companies such as T-Mobile, Avis Budget Group, Wyndham, AT&T, and Dish Network. Phil is most well known for his unique style of sales automation and funnels that focus on using free education to gather interest and then nurture prospects into purchasing.
7. Jason Hennessey
Jason Hennessey is an internationally recognized SEO expert, speaker, and business executive. As CEO and Founder of Hennessey Digital, Jason leads a team of 100+ digital marketing experts, growing a small consultancy to a $10MM+ business that made the Inc. 5000 list for the second year in a row in 2020. He is also the author of “Law Firm SEO: Exposing the Google Algorithm to Help You Get More Cases.” His ethos of “educate and empower” has earned him a reputation for excellence in search marketing in the legal industry.
8. Neil Patel
Neil Patel, co-founder of KISSmetric, Crazy Egg, and Hello Bar enjoys an enormous following on his blog, Quicksprout. With over 1M followers on Facebook alone, the popularity of his content is without question. On Quicksprout, the discriminating user will find many helpful and easy-to-understand tutorials and guides on digital marketing. Patel himself has consulted for many big-name companies like Amazon, General Motors, and NBC, just to name a few. Small wonder that The Wall Street Journal calls him a top influencer on the web.
9. Jay Baer
Jay Baer is acknowledged as one of the most inspirational marketing and customer service keynote speakers in the world with a flair for technology. He shows how to make use of technology to achieve marketing goals and boost customer service. Jay has delivered hundreds of humorous and insightful presentations as a Certified Speaking Professional (CSP). The famous business strategist also hosts events as an emcee. Jay has authored five books and has made it to the best-seller list of the New York Times.
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He is the advisor to more than 700 companies including the top ones in the Fortune 500 list. Jay has also founded more than five multi-million dollars, which all started from scratch. He is the host of the Social Pros podcast, named the best marketing podcast in the 2015 Content Marketing Awards.
10. Danny Sullivan
Danny Sullivan is a renowned and experienced hand in the world of marketing. His career in the marketing world dates back as far as 1986. He currently works as Google’s public liaison for search and is the former publisher for Marketing Land and former producer for SMX: Search Marketing Expo conference series.
11. Juntae DeLane
Juntae DeLane is a digital branding expert. He is the founder of Digital Branding Institute and is also the Senior Digital Brand Manager for the University of Southern California. Juntae plays a key role at Digital Delane as a principal consultant. He is a much in-demand speaker and travels around the country on speaking assignments for top corporate houses propagating the practice of digital branding. Juntae is the brains behind the premier digital branding blog. He also manages the “The Digital Branding Lab” podcast.
12. Avinash Kaushik
Known by the moniker of Digital Marketing Evangelist, Avinash Kaushik has an extensive list of successes under his belt in the world of marketing. He is the bestselling author of “Web Analytics 2.0” and “Web Analytics: An Hour a Day,” and sits on the board of Advisors for several universities, including the University of California Irvine and the University of Toronto.
The content of his regularly updated blog showcases his expertise in appealing to marketers and his ability to influence platforms to compete with and even outperform their competitors. Among his many honors, he has most recently received Most Influential Industry Contributor from the Web Analytics Association in 2011.
13. Scott Stratten
Scott Stratten is the President and co-owner of Un-Marketing, and an expert in social and viral marketing. Scott has consulted for many big name companies, including PepsiCo, Saks Fifth Avenue, IBM, Cirque du Soleil, Microsoft, and many more. He has been named among the Top 5 Social Media Influencers in the world by Forbes.com. Scott has also co-authored four bestsellers, along with his wife and co-owner, Alison Stratten.
14. Mark Schaefer
Mark Schaefer is the director of Schaefer Marketing SolutMark and Schaefer Marketing Solutions. With over 28 years of experience in global sales and marketing, Mark is a much sought-after consultant. He holds advanced degrees in business and applied behavioral sciences. He is also an award-winning business writer, with nine books to his name. He holds seven international patents for new product ideas with Fortune 100 companies. Mark also teaches at the Pellissippi State College in Knoxville and serves as an adjunct professor of marketing at Rutgers University.
15. Peter Shankman
Peter Shankman has a wide list of achievements as an author, entrepreneur, and corporate keynote speaker. He may be best known for founding Help A Reporter Out (HARO). HARO is currently the largest free source repository in the world. Peter is also the founder of ShankMinds: Breakthrough, an online community for business professionals from around the world who come together to give and receive advice and increase their business.
16. Joe Pulizzi
Joe Pulizzi is the founder of CMI, a Content Marketing Institute, as well as a speaker, podcaster, and author of the bestseller “Content Inc.” CMI focuses on content marketing and provides useful tools and resources designed to educate those who are new to the world of Marketing. This company was recognized in 2014 as the quickest-growing business media company by Inc. Magazine. He is also the founder of The Tilt and co-founder of the Creator Economy Expo, both of which focus on content entrepreneurship.
17. Barry Schwartz
Barry Schwartz is the editor of the enormously prevalent and award-winning Seroundtable.com, as well as the news editor of search engine land, another popular site for the market savvy. Barry seems to have a knack for keeping up with Google algorithm updates, which he blogs about from his Search Engine Roundtable Blog.
18. Seth Godin
Seth Godin is a much-acclaimed author with many best-sellers to his credit. The entrepreneur has been acknowledged as an agent of change. Godin has authored 10 books that have been bestsellers around the world. He is also a renowned speaker. He was recently chosen as one of 21 Speakers for the Next Century by Successful Meetings. Seth was the founder and CEO of Yoyodyne, a leading interactive direct marketing company, which Yahoo! acquired in late 1998. He is an MBA from Stanford and was called “the Ultimate Entrepreneur for the Information Age” by Business Week.
19. Lee Odden
Lee Odden is a consultant and a huge fan of integrated marketing and PR. He is the author of the famous book “Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing.” Lee is a renowned public speaker as well and has spoken at key events all over the world from New York to London to Hong Kong to Moscow. He is the CEO at TopRank Online Marketing, which offers digital marketing consultancy to leading companies such as Dell, StrongView, McKesson, and LinkedIn. He has been mentioned in the Wall Street Journal, The Economist, and the New York Times for his digital marketing expertise.
20. Renee Blodgett
Renee Blodgett is the CEO and Founder of Magic Sauce Media. It is a consultancy involved in branding, social media, marketing, PR, and corporate communications. Renee has worked with many leading global companies around the world on their product and corporate business, social media, and marketing strategies. She has also worked with large-sized technology companies in the B2B and B2C space and with start-ups from 11 countries. She assists companies that already have a presence in the states and those needing one.