The Google AdSense contextual advertising program is one of the most popular online money making methods. With many advertising platforms available with enticing offers, Google Adsense comes with some amazing earning opportunities that separates it from the others.

This article will provide you with useful information on what Google adsense is and how you can take full advantage of it. Here are the main points.

What is Google adsense and how does it work

AdSense is a free, simple way to earn money by displaying ads next to your online content. With AdSense, you can show relevant and engaging ads to your site visitors and even customize the look and feel of ads to match your site.

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Google AdSense provides a way for publishers to earn money from their online content. AdSense works by matching ads to your site based on your content and visitors.

The ads are created and paid for by advertisers who want to promote their products. Since these advertisers pay different prices for different ads, the amount you earn will vary.

It is free to register with AdSense. The only requirement is that you must have the type of site that will be approved by Google. When you sign up for this program, Google will start displaying text, graphics and videos ads that are relevant to the content of your site.

How to Get Started

If you’re ready to get started with AdSense, you can sign up here. Google will review your site to check it complies with there Program policies. Once your website or blog is approved, the following 3 steps will apply.

You make your ad spaces available by pasting ad code on your site, and choose where you want the ads to appear.

Advertisers bid to show in your ad spaces in a real-time auction. The highest paying ads show on your site.

Google will handle the process of billing all advertisers and networks for the ads on your site, to make sure you receive your payments.

How you actually earn money with AdSense

There are two ways to make money online with the AdSense program. The most common is cost per click or CPC in which you are paid a certain percentage of the advertisers’ cost of ads that someone clicks on your site.

The other method is the cost per thousand impressions or CPM which simply means that you are paid for ads that appear on your site whether they are clicked or not. With the CPC model, you only earn online money when someone clicks on the ads.

Google AdSense payment model

Google pays its AdSense publishers a certain percentage of the money that it receives from advertisers. You are paid every month as long as your money passes the minimum threshold for that month. If your account is in dollars, your threshold will be $100. If it is in euro, you only have to make 70 Euros to be paid monthly.

There is no limit to AdSense earnings

Several bloggers make money online every month through the Google Adsense program. It is usually the first money generating method that you will find on most websites on the internet.

There are people who make thousands of dollars every month through this program. The amount that you make is dependent on the subject matter of your website and the quantity of traffic that it has. Adsense can also be included on free blogging platforms such as Blogger and TypePad.

It is not difficult to get approved by AdSense. You will have to submit an application to their website. Your application will be processed immediately and your blog will be checked for compatibility.

Your content must agree with Google’s policies before your application can be approved. It is also required that the blog owner should be over eighteen years old.

Customizing your AdSense ads

You are free to customize the ads that appear on your website. Once you have an account, you can login and setup the type of ads that you want. You can choose to have image, text or video ads.

You can also choose the size and the color of the ads so that they can fit with the design of your blog. It is important to paste the generated codes on the parts of your site that can get the maximum attention from your visitors.

Once the ads start showing on your site, your next task is to ensure that you get a lot of quality traffic. Without a sizeable number of visitors, you will not make a reasonable amount of money with AdSense.

Google’s TOS does not permit you to click on your own ads or entice your visitors to click. You have to do your home work and make sure that you get a regular flow of traffic. Check out these tips to help you better customize your ads.

• Choose the ad formats you’d prefer (text, display, rich media etc.), then highlight where on your website you’d like them to display. 
• Block specific categories of ads that you don’t want to display, so only products or businesses relevant to your content can bid on your inventory.
• Adapt the look and feel of text ads to match the style of your website.
• Performance reports provide key insights into how users engage with your content by measuring both your earnings and your performance across key engagement metrics. 
  Leverage these insights with the Optimization page within your AdSense account. It’s a one-stop shop for improving your account performance, providing you with tailored recommendations and A/B experiments to help you make more informed decisions. 
• For you, the AdSense mobile app provides you with an account overview, as well as access to detailed performance reports on all key metrics. 
  
• For your users, AdSense has mobile-friendly ad formats like responsive ad units that automatically adapt to different screen sizes or page-level ads that are displayed at optimal times when they’re likely to perform well for you and provide a good experience for your users. 

What make Google adsense different from others

The AdSense Program differs in that it delivers ads served by Google Ads to your site. Google then pays you for the ads displayed on your site based on user clicks on ads or on ad impressions, depending on the type of ad.

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AdSense gives you instant and automatic access to a huge source of advertiser demand, which means competition for your ad spaces, more relevant ads, and ads for all your online content.

You can make pretty good money with Google AdSense, but it is not a program where you can get rich quickly.

There are some common sense rules to follow that will help you lay the groundwork for high and stable earnings:

• Love the topic you are writing about and know a lot about it.
• As well as producing unique and relevant content, do it on a regular basis to make Google aware that your website is being updated constantly with fresh information.
• Do not try to cheat Google with any kind of “artificial” clicks.
• Do some research to find the most profitable niches in terms of CPC and search demand. Build your content plan according to these insights.

This will help you to get a lot of traffic and monetize it with AdSense.