Top 9 Industry Verticals That Can Benefit from Dynamics 365 Map - Online Income Generation, Income Growth Strategies, Freelancing Income  
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When organizations need to monitor business and key performance indicators in real-time, they switch to data visualization tools like Dynamics 365 map. 

These tools include various visualization features such as heat maps, territory management, live tracking, and more to simplify sales operations and enhance customer experience. Data visualization makes tasks efficient and stress-free by helping keep track of crucial data. 

A picture speaks a thousand words. According to Search Engine Journal, visuals reign supreme. It makes it easy for the human mind to understand large and complex data to identify patterns and trends. Maybe this is why a mapping tool is one of the basic requirements for businesses. 

The global digital map market size is expected to reach USD 29.4 billion by 2024, and all industries can benefit from it, despite their work environment and goals. For example, you can achieve efficient deliveries, improved marketing strategies, quick arrival of emergency services, and law enforcement getting the upper hand. 

However, the way industries use the Dynamics 365 map may differ. So, here we will learn how this mapping tool helps different industries streamline their services and gain the most benefit. 

  1. Supply and Distribution

Distributors in wholesale sectors can use data mapping tools to manage sales territories and increase customer satisfaction. With features like heat maps, they can visualize their customers on a map and perform market analysis. They can identify which markets are underperforming and which are oversaturated. With the real-time visualization, they can calculate what items are to be supplied and in which areas. 

A Dynamics CRM map also helps improve customer service by planning an effective truck distribution and providing on-time delivery with route optimization. It helps you to cover more retailers in one round. For example, suppose you notice that 4 to 5 clients are located nearby, and one places an order for regular shipment from your warehouse. In that case, your sales team can also contact these nearby customers and check if they need any delivery too. This way, you can save on time and fuel costs. 

Overall, logistics and distribution can now view the geographical locations of their clients and staff live on the map. They can carry out sales and marketing activities based on the proper insights and accurate data rather than estimation. Most importantly, they can streamline the deliveries by assessing data clusters on the map.  

  1. Insurance

Mapping software is a powerful tool for insurance companies as it helps them provide customers a better experience, from registering complaints to processing claims with aerial imagery. 

By supplementing mapping data with demographic data, insurance companies can analyze and decide which areas are densely populated, which areas are under-developed and prone to accidents and other ailments, which areas should have high premiums, and so on. They can identify areas with a high record of anomalies and claims and create territories accordingly. For example, they can persona-specific maps and identify the clients with higher claims, and plan a particular strategy for that group/territory. Clients with high income can be grouped into another territory. 

With the Dynamics 365 map, insurance companies can also identify the risk areas, i.e., with a geographical view, they can know the weather elements and environment. This helps them assess the customers’ property and proceed with claims in case of disaster. 

The real-time location tracking and task management provide insights about the agents’ performance, further helping insurance businesses to deploy the right people to the right place as quickly as possible. 

  1. Nonprofit

The reasons nonprofits should use the Dynamics CRM map are – fundraising, organizing targeted programs, planning strategically, storytelling, and mobilizing associates.

With mapping software, nonprofits can easily target programs and services in areas where they are needed. For example, you can help elderly residents in the community by generating a list of all the elderlies and filtering those who are away from home or at the hospital. You can then display the addresses on the map and assign specific areas to volunteers to ensure efficient meal delivery and time-saving. 

You can also map the issues and develop fundraising strategies with the help of auto-scheduling and mass actions. For example, a nonprofit is raising funds for water monitoring of a local creek system. Here, they can email all the members, donors, foundations, and community members who will be inspired to be supporters. If it requires their fundraising team to be on the field, the nonprofit organization can help their team by assigning leads and donors optimized routes. The on-field reps can use the mapping tool and its features like proximity search to know about the area and get more work done in less time. On the other hand, a fundraising manager can know about their team’s whereabouts and the status of their tasks in real-time. 

With Dynamics CRM map, the nonprofits can also compare their previous campaigns with ongoing to identify loopholes and avoid mishaps. That’s not it!

  1. HVAC

HVAC stands for heating, ventilation, and air conditioning systems. These businesses can use Dynamics CRM maps to identify the areas – residents and businesses that likely need their services. They can also use the data to determine areas that are likely to experience service disruptions due to power outages. These companies can manage their resources to serve high-performing clients in those areas. For example, instead of anticipating all their resources in one location, they can identify the areas and mobilize them accordingly by assigning them territories and tasks directly from the mobile phone. 

With heat maps and color-coded bifurcations, HVAC companies can know which areas use the most air-conditioning and heat, which areas receive the highest bill, and which areas ask for service frequently. All this information helps the companies to plan their offerings and manage service reps appropriately. 

  1. Legal

Legal offices are not behind when it comes to business and customer service. Thus, mapping tools help them with heat maps, territory management, proximity search, live tracking, and advanced filter options. 

With data mapping, law firms can identify the areas with the highest crime rate and categorize the areas by types of crimes that are committed in a specific area. This data is invaluable to your lawyers. They can target marketing as per their specialization in the right areas and demographics. The firm owners can further help their lawyers by creating territories and assigning them as per their expertise. They can even track their law officials’ daily tasks, working hours, and performance with the Dynamics 365 map. 

Another advantage of the mapping tool for legal firms is the proximity search. While arranging a meeting with a client in their area, lawyers can look for nearby places like cafes to meet the client. For some reason, if the meeting is canceled or postponed, they can find other clients in the nearby area and schedule a meeting. This helps them accomplish multiple tasks and meetings with less to and fro.         

  1. Banking

As online services and customer behavior trends change, financial institutions need to make strategic decisions. Banks choose their location by considering the customer base and local crime rates in an area. Dynamics 365 map helps you identify the best locations for expanding your bank network. Your on-field sales reps can use data to identify potential and most profitable customers by filtering customers by location, drive-time, and critical aspects like credit history, saving account balance, etc. This will help banking institutes to learn where the opportunities are so that they can invest proper resources and develop effective strategies. 

The major concern of most banking managers is to know the whereabouts of their on-field sales reps. They want to know where their reps are, what they are working on, their performance, and the status of the tasks. For that, the mapping tool provides sales managers with live tracking and working and non-working hours. They can track their on-field reps’ location and view their work status without disturbing them in the middle of their work. Another benefit is that agents and reps don’t have to trawl through spreadsheets and multiple systems to get desired data. They can view everything on a single map and even help their on-field reps with optimized routes so that they can visit their clients on time. 

With mapping software, banking institutes can get accurate data speedily. They can identify trends and spot loopholes in strategy. They can get better insights and make sound decisions by correlating different data sets. Most importantly, everyone, including sales reps and managers, can work independently and conveniently from their mobile phones.

  1. Retail

After three years of lockdown and isolation, the world has started reopening with the new normal. In this new start, geospatial tools can help retail stores pinpoint locations, segment customers, understand customer buying patterns, and redefine their supply chain strategies.    

Retailers can use the mapping data to identify business opportunities, customer traffic, and other demographic data that will influence business decisions. For example, they can identify their valuable customers and identify their demographic characteristics, and target areas where new customers with similar traits are located. They can also share this data with their marketing team and design targeted marketing to get better results.   

Another major concern amidst pandemic is the door-step delivery. In this, Dynamics 365 map can help retailers optimize fleet management. With the help of maps, they can identify red and containment zones and avoid those areas. The tool can further inform retail owners with live location, scheduled requests, arrival and departure times, and other facets of shipping and delivery management. 

Losing customers can be a huge loss. With heat map visualization, retailers can visualize their competitors and know more about their marketing strategies and customer footfall directly on the map. This gives them a clear understanding of the market and helps them position themselves strategically in the market. They can also use the mapping data to gain new customers and retain the old ones. The unique insights will help them drive decision-making and understand customers’ sense of loyalty. 

  1. Transport

On-time delivery and fuel costs are the major concerns of the transport and logistics industry. The transport industry is heavily dependent on maps, but the live location is a basic challenge. Dynamics mapping software enhances the team’s productivity with route optimization, live tracking, auto-scheduling, and territory management. The fleet manager can create optimized routes for their drivers by applying various filters like shortest time, avoiding tolls, detouring highways, etc. They can even share it with their reps to help them reach their destination faster, avoiding on-road challenges that might delay the delivery. 

Another benefit is keeping track of the on-field reps’ tasks and activities throughout the day. They can avoid communication hassle and stay abreast of their location and minute-to-minute movements. Transport management industries can plot all their checkpoints on a map to get a clear picture of their deliveries and locations. With live tracking, they don’t need to get an update of their progress at the end of the day.       

  1. Construction

The construction industry has to cope with operational challenges on one side and competition on the other. In such cases, how they manage operations and crack deals is crucial. THE Dynamics CRM map provides features to help construction businesses reach their potential clients faster. For example, after booking, construction reps can create targeted routes by eliminating the on-road challenges and reaching customers on time. With heat maps, managers and heads can track their sales reps working as per the set target. They can also use heat maps to identify the areas that need more attention and improve their activities accordingly. Check-in and check-out features can help salespeople to record their meetings. This way, the sales head can know whether sales reps are able to achieve the set target, i.e., meet customers in specific time duration or not. And then, there is the territory management feature. Using it, managers can create different customer-specific territories and assign them to their reps. They can even create territories to manage internal departments, considering the business is widespread across different regions. 

Moreover, Dynamics 365 map offers multi-language support. It means that you and your employees can work together in their preferred language. Salespeople can also access activities like creating a phone call or email activity, which automatically syncs in the CRM. Other actions like exporting and sending bulk emails can also be done for records on the map. 

All in all, with a mapping tool, salespeople can achieve targets, better performance, optimized operations, and increased ROI. 

More Industries are Leaning on Dynamics 365 Map

The market for data visualization is increasing steadily. According to research, it’s expected to grow at a CAGR of 9 percent from 2020 to 2025. And it’s no surprise considering the benefits multiple sectors can obtain from mapping tools.

As we move ahead in the customer-centric and digital-first era, we can only expect an increase in the demand for data visualization and more industries shifting towards mapping tools to boost efficiency and improve customer service.  

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