The role of packaging is not limited to providing a medium for shipping from the manufacturing plant to the markets. Nowadays, brands prefer to use printed boxes with such designs that could make people crazy about the products. Graphical and textual representation of the brand via printing creates a mood board for the customers to go for the purchases. The use of unconventional printing technologies makes the printed stuff more engaging and effective. Similarly, the cutting-edge manufacturing technologies also provide the precisely manufactured packaging solution that caters to the requirements of brands quite effectively.
The addition of advanced features like embossing, debossing, and foiling adds an unforgettable charm that wins the hearts of customers. Brands can customize their designs depending upon the likeness of customers they will target in the market. The use of dividers, inserts, coatings over the outer walls, and add-ons like ribbons are other astonishing features brands can enjoy.
Packaging is a powerful source for brands to attract customers and raise sales volumes. Innovation for this source has categorized them into several different types of printed boxes that inspire customers differently. There is enormous design variation among the several different styles, but the primary goal is the same. Here are seven different types of them that are effective in boosting sales.
Die-cut boxes.
These iconic custom printed boxes with windows are highly in demand by the brands because of their effectiveness in rising sales. They are designed so that buyers can have a look at the products without touching them or taking them out of the box. The hollow part of the window is covered with a sheet to save items from humidity and other factors. However, it builds the mood of buyers for purchases by facilitating them in making purchase decisions fast.
Gable boxes.
You will get amazed by knowing the effectiveness of this box type. Brand’s marketing strategists are always searching for printed boxes near me with such traits that could help their products become more visible. Gable boxes are such a fantastic source that has a creative structural design. They are manufactured with a single sheet of cardboard and come with a pair of handles incorporated at their top. These handles are a primary source for attracting customers as they can lift the products easily with this facilitation. Moreover, they have a capable size for storing products of enormous size.
Counter display packaging.
These printed boxes wholesale are pretty popular among the brands selling their products in retail stores. Startups always prefer to use this type because of its ability to make effects more noticeable. They are placed over the cash counters where people have to pay cash for their purchased items. These are the points where people stay the most while in a retail store as they are no longer walking across the aisles. Products are exposed openly in these boxes, which influences buyers to put the placed items over there in the cart and buying list.
Tray and sleeve box.
Packaging with the attractive unboxing style definitely can convince customers for purchases. They prefer buying such innovatively packaged items in the custom printed boxes with the sleeve and tray style. This style specially fantasizes the buyers looking to buy gift items for their loved ones. A drawer-like slider containing the products is pulled out with the help of a small fabric hook attached along. People can quickly check the quality without taking the whole cloth or any other apparel item out of the box. Such type of packaging is especially preferred to use in the apparel industry.
Customized pillow boxes.
These printed boxes wholesale are named so because of their unique shape like pillows. They are pressed inside from both left and right ends and have a hollow space in their middle. Products are sheathed inside them at this point. Usually, the window is crafted in this packaging solution to expose the products to the general audience. Their pillow structure becomes the cause of attention for the customers in a matter of seconds because of its uniqueness from other styles opted by brands. The addition of ribbons, bows, and other add-ons enhances the visual appeal and gives them the gift packaging shape.
Eco-friendly Packaging.
Some new additions are made in the types of packaging variety available for the brands. Eco-friendly packaging has made its way fast among all and has won the competition by increasing the sales volumes. It plays with the emotions of nature-loving people as the cardboard material used to manufacture them is not harmful to the environment. Other mentioned types are also not responsible for the pollution. But they are undoubtedly responsible for deforestation up to some extent. Rather than using wood pulp, inexpensive agricultural waste like corn starch and bamboo pulp are used to manufacture this packaging style.
Boxes with add-ons embellishment.
Embellishing a box with the different types of add-ons can lift up the aesthetics that inspire customers. A brand searching for the printed boxes near me can avail a variety of embellishment options to increase the charm. Some commonly available add-ons are a metallic coating for adding shine to the outer surface and the use of the foiling.
Embossing, debossing, and use of raised inks are additions that provide promotional and branding benefits to businesses. Hence people start making purchases from these customers after recognizing them as an entity with a professional attitude.
Laminations also make them charming and attention-grabbing. These were some of the best-printed boxes that provided a quick boost in the sales volumes. The customer base starts getting increase only because of the creative approaches used in these packaging solutions. Therefore, it becomes a powerful source for a majority of the brands to stay in the competition and beat it slowly.