There are a lot of benefits of ranking high in Google search results. Google is the biggest search engine on the internet with about 80% of total online searches. Getting high ranking on Google is one of the most effective ways of increasing the visibility of your website to the online community. Your website will also build a good reputation if your ranking is maintained for an extensive period of time.
Free Flow Of Traffic
Traffic is one of the most important aspects of having a blog or website. The purpose of your website will be defeated if it is not seen by a large number of people. Most people who build websites do so because they want to make money and the only way for this money to come is to have as many visitors as possible. When you rank high on Google, you will get free search engine visitors continuously without having to do any more work.
Aim For The Top
Your aim should be to get to the top of the search results for the main keyword of your website. The first site on the search results gets about 40% of the total visits for each keyword. This means that if your keyword has 50,000 searches per month, 20,000 of those visits will come to your website. This is a very good way to ensure that your affiliate links, CPA banners and other monetization on your site are productive.
Get Ranked For Multiple Keywords
You can also optimize your home page for more than one keyword. This will enable you to maximize the traffic that comes from Google. For example if your keyword is crystal earring, you can optimize for crystal earrings, large crystal earring, small crystal earring and so on.
Do Not Neglect Your Inner Pages
The usual practice is for webmasters to build links to their home pages to get high ranks in Google. What they do not know is that Google does not rank a website as a whole. Rankings in search engine results are giving on a page by page basis. This means that if you build back links to your inner pages and they attain high search engine ranking, you can greatly increase the number of visitors that your website gets.
Use Ethical Link Building Methods
Building a large number of quality back links is the surest way of getting high ranking on Google. However, you should not be tempted to use unethical methods to build your links. These methods can get you some quick results but your site will definitely suffer severe penalties in the long run. If your site is new, you should not build too many links in a short period of time. A slow link building schedule will make the links appear natural to Google and you will not be penalized. If you are outsourcing SEO for your site, you must ensure that you hire a service that will not use methods that can put your website at risk of being penalized.
