Believe it or not, you can make money on Instagram! How? In more ways than one!
If you’re one of the following:
- An affiliate marketer
- A content creator
- An entrepreneur, OR
- A social media influencer
…then you’re in luck! Instagram can open doors to many money-making opportunities. In this article, we’ll show you 6 of the most common and effective ways to make money on the social media platform.
Let’s dive right in!
- Sell Captions
If you’re a creative writer, you can set up a side hustle of selling your creative writing services to companies who are looking to market their products and or services on social media. By writing bestselling captions, you can help companies spotlight their goods on Instagram. How you charge your clients is up to you, just as long as you take into account your expertise in writing creative captions.
- Collab With Brands
Instagram has already grown into a vast marketplace as a way for brands and creators find each other and collaborate. This revolutionary way to collab with their favorite brands is through Instagram’s feature, Brand Collabs Manager, which is available to U.S. Instagram creators who meet the following requirements:
- Business or Creator account (must be active)
- At least 10,000 followers
- At least 100+ hours of watch time on original videos, or 1,000 likes and comments in the last 60 days
- In good standing, meaning no violations
- Place Ads On IGTV
Since its rise in popularity in recent years, IGTV allows creators to display their live feed to their followers and viewers. Now, creators can create place ads on their IGTV content. So, you see, it’s nice to hear that creators can make money from the content that they’re already making when they place IGTV ads on said content.
- Affiliate Links
Affiliate marketing is still alive and well, and can make your Instagram venture worthwhile. Here, you can earn commissions from placing traceable links and promo codes in your posts, Stories, bios, etc. From there, brands can tracks influencer referrals, and then pay you through a pay-per-click model or a cost-per-acquisition model. Affiliate networks like Rakuten and CJ Affiliate are great programs to get involved with if you’re interested in affiliate marketing.
- Instagram Shopping
Nowadays, people are shopping online. In fact, people are now shopping on social media. You heard right! People can now buy things through social media!
Enter Instagram Shopping!
This recent feature from Instagram allows content creators to (literally) set up shop on the platform, so that viewers and followers can shop videos and images. Here’s how it works:
- Set up Instagram Shopping with your Business or Creator account. (This is FREE, by the way.)
- In your “storefront,” share your story and sell products.
- Customize your shop by creating Collections (curated products organized by theme, occasion, etc.).
- Write compelling product descriptions for said products and Collections, to entice shoppers to react.
- From there, shoppers can browse and buy said products and Collections. If they like what they see, they can tap on a product or Collection to learn more.
- Virtual Assisting
Finally, why not offer your services to other influencers on Instagram? How? By being their virtual assistant!
In reality, many influencers are often juggling the following tasks to run their businesses:
- Run ads
- Filtering sponsors and requests
- Weeding out fake followers, etc.
As a virtual assistant, you can help influencers tackle these tasks by offering your services to them. Here, you can charge by the hour – Again, you can charge based on your expertise.
In hindsight, you’ll be doing the following tasks for influencers:
- Scheduling posts
- Managing DMs (direct messages)
- Replying to comments
- Sharing influencers’ content, etc.
Conclusion
As you can see, there are various ways to make money on Instagram. However, these 6 methods are most common and effective in helping you make a living on the social media giant. From sharing traceable links to ad placement to selling your services to other influencers, the possibilities are endless!
So, what are you waiting for? Get started today by looking to these 6 effective ways to make money on Instagram:
- Sell compelling captions to clients.
- Partner with your favorite brands.
- Utilize IGTV ads.
- Become an affiliate.
- Create a storefront on Instagram Shopping. AND OR,
- Become a virtual assistant to other influencers.
Remember: The possibilities are endless!
Michael Dehoyos is a writer and editor at Write my coursework. As a marketing specialist, he helps companies improve their marketing strategies and concepts. As a lifestyle writer, he writes articles about social media trends, online marketing, and remote work.
